3 Ways To Create A Graphic Backdrop
If you ever need to develop an eye-catching backdrop for a trade show display, marketing presentation, or conference platform, you will want something that is not only appealing and attractive, but also a system that can be easily put up and taken down, and that is cost effective. You will probably also want something with a lot of versatility that can be employed in virtually any venue, and where updating the content will be easy and inexpensive. Here are some choices.
1. Standard Pop Up Display
Standard graphic popup displays are very popular and are usually found behind the podium at most conventions, special events, or announcements. The width of a Standard popup displays ranges from 8' to 10' and the height is approximately 8'. Traditional popup display systems are often used when the event is short term or when it involves a series of announcements where the presenter moves around from location to location.
The folding frame of a popup display is normally made of either fibreglass or alumnimum tubes. The frame is covered with display panels which are either velcro-ready fabric panels, or printed graphics. Graphic panels are made of a material like Duralex which are specially designed lexan panels that are printed in full color and then laminated or coated for protection.
Before the frame is made to "popup" it comes folded down to a unit approximately 8" square by 30" wide. When it is unfolded, the frame "pops up" to a skeleton approximately 8' (or 10') wide by about 8' high. This frame normally weighs about 15 lbs. and is stable enough to just sit on the floor without any anchoring or external support.
The panels that cover the frame are about 30" wide by 8' high. They are normally adhered to the frame by means of magentic strips applied to their back surface. Once the panels are applied to the frame the display gains even greater stability. When they are taken off the frame, the panels are flexible enough to be rolled up so they fit in the lightweight carrying case. The carrying case also serves as a shipping case.
2. Fabric Wall Popup Display
The fabric display represents an evolution of the popup. It uses the same kind of folding frame as the standard popup display. But it does not need additional graphic panels, or a mechanism to attach them to the frame.
Unlike a standard popup display, the printed graphic remains attached to the frame. All the presenter has to do is remove the unit from its carrying case and unfold it to create a highly professional backdrop. The fabric used is both durable and flexible, so it unfolds to a nice smooth surface. It doesn't get any simpler than that.
Similar to regular popup displays, fabric displays also come in 8' and 10' widths. They are also available in narrower 4' widths that can be used where space is at a premium.
A fabric display, also known as a fabric wall, is basically a billboard-in-a-bag and is easily transported by folding it up and placing it in a lightweight carrying case. A single person can usually set up or dismantle a fabric display in less than 5 minutes.
Companies utilize fabric displays for many different types of marketing events. Fabric displays use a process called dye-sublimation for printing the fabric graphic. This process tranfers the color directly into the fabric. The resulting printed product is extremely sharp and bright. The printed graphic is also surprisingly stain and scuff resistant and lasts a long time.
3. Variable Size Fabric Banner Backdrop
The Fabric Banner Backdrop is a low cost solution for creating a graphic wall for the back of your trade show space, behind a speaker's podium or on a stage at a convention, conference or sales presentation.
The adjustable tubular frame of the fabric banner backdrop ranges in width from 3'to 8' wide, and between 4' and 8' high. There are other larger frame options, but the fully extended 8' x 8' is the most popular model.
A full color one piece fabric banner is mounted on the frame by using pole pockets at the top and bottom, and the frame sits on the floor. Although this system is a bit more difficult to assemble than a fabric popup, it is only about half the cost. It is also more versatile than the other solutions because the frame size can be adjusted and the printed banner can be changed quite easily if you need to make modifications to what it says or the way it looks.
Great deals on fabric popup display and fantastic image quality. Great for your conference, convention, sales presentation, band, or trade show booth. SEO strategy works.
Published January 31st, 2008
Filed in Marketing